At Netflix, my role as Creative Marketing Manager led me down the most variegated creative paths: planning a full-scale marketing shoot in the Amazon jungle for a Colombian original to shoot a magical realism print campaign; creating a series of Music Videos for a musical reboot of a 90s telenovela; leading or collaborating on 20+ titles across Latin America and Spain. Here I became an expert on creating the perfect key art and trailer, expanding 360 marketing across digital, social and experiential, and  planning and executing full-scale marketing shoots for original series launches in the US, Mexico, Colombia, Argentina, Brazil, and Spain.

As Senior Creative Director at Paramount+ I've leveraged my experience in international marketing and my expertise in creative direction in print, editorial and AV to ascend to a leadership role on our international marketing team. Working with creative agencies, trailer houses, and a roster of vendors/freelancers, my north star is to craft compelling global campaigns for our domestic and international titles and fight for best-in-class creative across all our global markets. Building on my previous international marketing experience, here I’ve had the opportunity to produce campaign shoots and launch original series  from the US, UK, Italy, France, and Korea.