As Creative Lead of the campaign, I spearheaded the Print and AV creative and strategy for A Gentleman in Moscow, transforming the show’s nuanced historical narrative into compelling visual storytelling. Taking
The Objective:
Showcase the authentic historical setting and production quality, highlighting Ewan McGregor as a star talent indicating premium production, and evoke the resilience and charm of Count Rostov’s story.
“Like the gift Faberge egg that adorns the poster for the series, Count Alexander Rostov’s (Ewan McGregor) existence is a reminder of the opulence of the bygone days - an ostentatious relic”.