El Caso Alcàsser

Working on El Caso Alcàsser required a sensitive approach to address this harrowing true-crime series. I focused on crafting trailers and promotional materials that were both gripping and respectful of the real-life events.

The campaign leaned into storytelling, drawing viewers in with an investigative tone while emphasizing the series' commitment to uncovering the truth. This delicate balance ensured the campaign resonated emotionally with audiences while honoring the gravity of the subject matter.